- trygroc
Scan and Go: benefits and costs / pros and cons
Scan and go is a new checkout process for retailers to finalize a transaction for in-person shoppers. This offers a new customer experience for retailers looking for a contact-less, quick, and streamline checkout. Scan and go variety comes in different ways such as a self-checkout mobile app, QR code scanner, and even Amazon Go's palm reader.
Here are a few properties of scan and go to consider:
Benefits:
New customer experience
Manage labor shortage
Bigger basket size
Faster speed of checkout
Better data on customer behavior
Saving electricity cost
Stronger customer loyalty
Costs
Expense of scan and go
Learning curve of new technology
Might need additional physical hardware
Potential theft and loss prevention risk
Technology integration issue
Shoppers might not use it
Lack of awareness